Since the late ‘90s, Atlanta’s Synchro Nine Factor has been a mechanized force on the local and national scene. Hardcore industrial fans have witnessed the band’s performances with the likes of Chemlab, Sister Machine Gun and Zeromancer while more casual listeners might have heard snippets of songs from the band’s 1999 debut CD Right Wing Conspiracy on MTV’s Making the Video and elsewhere.

After taking a bit of a hiatus over the past few years, Synchro Nine Factor has been busier then ever in recent months. With the departure of longtime bassist and programmer Robby Johnson, the core duo of Nelson and Jamie Hagood decided to regroup by stripping down the darkwave sound they had become known for in favor of a more traditional rock approach.

But before starting this new chapter, the siblings revisited Right Wing Conspiracy and it’s slightly more guitar-oriented follow-up, 2003’s re[deploy], by giving the songs a remix treatment on the appropriately titled re[mix]. Released in late 2007, re[mix] features contributions from the likes of Autovon, PsiVamp, John Omen and Stan Satin.

While re[mix] played up the band’s electronic and industrial past, the more recent release, 20:20, heads in a direction more akin to alternative metal acts like Helmet, Prong and Alice in Chains. While samples and effects haven’t been completely abandoned, songs like “Where Do We Go From Here” and “Skyscraper” seem much more metal oriented in hindsight. And the addition of drummer Prichett Cotten on new tracks “Danger Danger” and “Restless,” both of which are featured on the new digital release sin_gle and the later of which will be featured on the ALICE IN CHAINS: In The Studio Sampler CD from Rock 'N' Roll Books due out May 2010.

Prior to the release of the EP, the band has remained busy with live performances throughout the Southeast. Synchro Nine Factor continues the 20:20 push with a steady stream of live shows to support its release to radio and media outlets. Joining the band onstage is bassist Gary Gilbert, a veteran performer who adds to the band’s hard rock approach.

With a new lineup, a heavy hitting new release and a reinvigorated musical approach, Synchro Nine Factor is poised to reclaim its dominance on the Atlanta music scene and beyond. And while the sound has changed somewhat, this revamped version of the band is likely to attract fans of the previous albums while also drawing in new listeners looking for a refreshing twist on mainstream metal. Read more on Last.fm. User-contributed text is available under the Creative Commons By-SA License; additional terms may apply.