Platinum Hit is a reality competition series on Bravo launched in 2011 in which 12 singer-songwriters compete through innovative songwriting challenges that will test their creativity, patience and drive. Every episode features a different topic from a dance track to a love ballad, that require the contestants to write and perform lyrics from a multiple of genres,[1] for a cash prize of $100,000, a publishing deal with songwriting collective The Writing Camp, and a recording deal with RCA/Jive label.

The show was originally to be entitled Hitmakers and was later changed to Going Platinum before settling on its present title.[2]

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